AI/ML Infra Meetup | Scaling Experimentation Platform in Digital Marketplaces: Architecture, Implementation & Lessons Learned
September 24, 2024
By 
Koundinya Pidaparthi

Scaling experimentation in digital marketplaces is crucial for driving growth and enhancing user experiences. However, varied methodologies and a lack of experiment governance can hinder the impact of experimentation leading to inconsistent decision-making, inefficiencies, and missed opportunities for innovation.

At Poshmark, we developed a homegrown experimentation platform, Lightspeed, that allowed us to make reliable and confident reads on product changes, which led to a 10x growth in experiment velocity and positive business outcomes along the way.

This session will provide a deep dive into the best practices and lessons learned from successful implementations of large-scale experiments. We will explore the importance of experimentation, overcome scalability challenges, and gain insights into the frameworks and technologies that enable effective testing.

Scaling experimentation in digital marketplaces is crucial for driving growth and enhancing user experiences. However, varied methodologies and a lack of experiment governance can hinder the impact of experimentation leading to inconsistent decision-making, inefficiencies, and missed opportunities for innovation.

At Poshmark, we developed a homegrown experimentation platform, Lightspeed, that allowed us to make reliable and confident reads on product changes, which led to a 10x growth in experiment velocity and positive business outcomes along the way.

This session will provide a deep dive into the best practices and lessons learned from successful implementations of large-scale experiments. We will explore the importance of experimentation, overcome scalability challenges, and gain insights into the frameworks and technologies that enable effective testing.

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